Baozun Inc.

BZUN Retail & e-commerce

Provides brand e-commerce services to partners.

Dec 2025Revenue $1.42B/yrExpenses $1.41B/yr
No trend
Figures by year

Is Baozun profitable?

Yes. In the 12 months to Dec 2025, revenue was $1.42B and expenses $1.41B.

Fiscal year toRevenueExpensesOperating profit
Dec 2025$1.42B$1.41B$8.09M
Dec 2024$1.29B$1.31B−$15.7M
Dec 2023$1.24B$1.27B−$29.1M
Dec 2022$1.22B$1.21B$4.83M
Dec 2021$1.47B$1.47B$1.10M
Dec 2020$1.36B$1.27B$85.6M
Dec 2019$1.05B$990M$55.1M
Dec 2018$784M$733M$51.7M
Dec 2017$638M$598M$39.4M
Dec 2016$488M$475M$13.0M